This article is long overdue, especially since I've been C2EX endorse for almost 2 years now. Commitment to Excellence is everything to me, so let me explain what this means.
What it means to be a real estate agent
As a real estate professional, laws and regulations set the minimum standards I owe to my clients, customers, and the public. That means that my duties are the same as other practitioners in my industry.
The difference of being an agent and a REALTOR
As a REALTOR, I embrace and I am bound by the duties spelled out in the REALTORS Code of Ethics. In addition to the duties owed to my clients and customers, to the public, and to other REALTORS, I strive for the aspirational goals of the Preamble, knowing that the term REALTOR stands for competency, fairness and integrity.
As a real estate professional I'm required to meet ongoing education requirements to maintain my license. As a REALTOR, I need to be on top of my game and understand issues that affect real estate and share my experience and expertise with other professionals. My clients' best interest is always my primary goal.
This endorsement by the National Association of REALTORS, goes to Realtors who have demonstrated knowledge and competency in the core areas of real estate practice listed below Commitment to professionalism above and beyond the REALTOR Code of Ethics is crucial. Understanding that the pursuit of knowledge continues lifelong, as a REALTOR I will strive to achieve excellence in the following competencies:
- Laws, Regulations and Legislation:
- Code of Ethics:
- Equal Professional Services:
- Property Ownership Rights:
- Honesty and Integrity:
- Technology and Tools:
Becoming and remaining proficient in the use of technology tools to provide the highest levels of service to clients, customers and the public, and facilitating cooperation by sharing accurate, current information with consumers and with other real estate professionals.
- Data Privacy:
- Knowledge and Skills:
- Superior Customer Service:
- Impeccable Reputation:
Appreciating that courtesy, timely communication and cooperation are fundamental to facilitating successful real estate transactions, and to building and maintaining an impeccable professional reputation.
- Brokerage Excellence:
“Earning the Commitment to Excellence endorsement is a true accomplishment and an affirmation to consumers that you stand for ethics and professionalism in your work,” says 2019 NAR President John Smaby. “Advances in technology and online user experience are making our business more and more seamless, and that’s fantastic,” Smaby says, “But with new technology can come vulnerabilities. A C2EX endorsement offers consumers the ease of mind that they have a skilled adviser, committed to conducting business at the highest standards, helping them through what may be the largest purchase or sale in their life.”